When I was 6, my parents moved temporarily from the UK to Israel.
I didn’t speak a word of Hebrew.
I still remember the trauma of my first day in my new school, being taught by a teacher speaking “gibberish”.
Worse still, I couldn’t communicate at all with my classmates. It was very isolating.
Just three months later, though, I was chatting away in the new language completely fluently. No one could tell I was a new immigrant. I even had a perfect accent.
The secret?
Almost total immersion.
Not only did I spend every day completely surrounded by Hebrew-speakers in school, but my parents hired a teenager to speak Hebrew with me in the afternoons as well.
The language was impossible to avoid…
I heard the same words and patterns again and again, which made them easier to understand.
It helped them sink in, too.
And because I had so many opportunities to speak, I gradually lost my inhibitions.
Before long, I was speaking at native level.
This same immersion principle is at work in the Aesthetic Immersion Marketing System.
Immersion is key to ensuring your audience pays attention to your promotions…
Absorbs your messages…
And feels comfortable enough with your clinic to make a booking with you.
When your patients see your marketing everywhere, you become more familiar and trusted. You become part of their world.
