Are you running a competition or special offer? How do you remind your audience on Twitter without boring them?
Well the good news is that tweets have a very short shelf life, so anything you tweeted about yesterday has probably been forgotten. Nevertheless, some members of your audience will be inquisitive and will read through all the recent tweets on your timeline. You don’t want them to see that you’re repeating yourself.
They way to deal with this is to rewrite the tweet so it appears that you are saying something slightly different each time.
E.g. "Like our Facebook page and you could win a free meal at Dave’s Mexican Restaurant" could be reworded as…
"Fancy Mexican cuisine? Visit our Facebook page for more information".
By saying something slightly different each time, you appeal to different audiences. So using the above examples, the first tweet appeals to people who know about "Dave’s Mexican Restaurant", the second tweet appeals to Mexican food lovers in general.
